SLOW
FADE
IN.
No burst, no bounce. The silhouette blooms from nothing, the wordmark settles beneath it, and a hand-lettered promise — Dew The New You — signs the frame before the app rises in from below.
The skincare services app for Deidre Siobhan F. — certified skin care specialist. Brand, product, and interaction design by one studio.
Deidre Siobhan has certified 100+ specialists for Deciem, Credo, and Sephora. Her app had one job: make booking her feel as considered as her craft — navy on porcelain, nothing raised above a whisper.
No burst, no bounce. The silhouette blooms from nothing, the wordmark settles beneath it, and a hand-lettered promise — Dew The New You — signs the frame before the app rises in from below.
About Me leads with the bio card — certification, five stars, and the gallery portrait — then backs it up: 22 years of credentials, a brand wall from Aesop to The Ordinary, and reviews straight from Google.
Skin Tools, Mask & Moisturize, Exfoliate & Peels — each a card with its price up front and a Learn More that slides the full treatment sheet in from the left. Book it in a tap.
The booking screen says one thing. Schedule.
“Deidre was very knowledgeable and helpful!!! She is incredibly friendly and makes shopping for skin care an educative and fun experience.”